Marketing materials

This section contains examples of marketing materials produced in print. In most cases I have written and/or edited the copy as well as being responsible for the graphic design, production and project management.

May 042012
 
Arthritic Association annual report

This page shows extracts from two examples of annual reports produced for the Arthritic Association. As well as the trustees’ statements on the previous year’s activities and achievements, the reports also included a set of the official accounts, financial statements and notes produced by the Association.   As well as being produced in print, the […]

 Posted by on 4 May 2012 at 11:47 pm
May 042012
 
Arthritic Association membership leaflet

Membership promotion leaflet produced for the Arthritic Association. 8-page DL roll-fold leaflet, distributed nationally through GP’s surgery waiting rooms. Outside pages shown above, inside pages below. Designed to appeal to the Association’s major target audience (over-50s with arthritic and other rheumatic conditions) and provided a quick and easy call to action. My role in the […]

 Posted by on 4 May 2012 at 6:02 pm
May 042012
 
Home Education Matters

Sample pages from Home Education Matters, a newsletter promoting the National Extension College’s younger learners and their progress. It particularly highlights the use of the College and its courses and materials as a resource for home schooling. My role in the project: Copyediting Picture research Diagrams/illustrations Graphic design Page layout

 Posted by on 4 May 2012 at 5:08 pm
May 042012
 
NEC anniversary calendar

This is a CD-case calendar produced to celebrate the 40th anniversary of the founding of the National Extension College. In this style of calendar, a separate sheet is printed for each month, with the calendar and illustration in colour on the front, and the caption, description and other information on the back. There are also […]

 Posted by on 4 May 2012 at 4:56 pm
May 042012
 
NCETM marketing materials

Above – A4 4-page brochure introducing the National Centre for Excellence in the Teaching of Mathematics. Left – Front of an A4 leaflet produced as a conference invitation for the launch of the National Centre for Excellence in the Teaching of Mathematics (NCETM). Below – Sample pages from a public discussion document produced for NCETM. My […]

 Posted by on 4 May 2012 at 4:38 pm
May 042012
 
LSIS conference materials

Materials produced for the Learning and Skills Improvement Service’s 2009 conference, Family Literacy, Language and Numeracy – from good to GREAT. Six-page rollfold leaflet (finished size 210 × 210 mm) produced for the Learning and Skills Improvement Service, to promote their Family Literacy, Language and Numeracy programme (cover shown left, inside pages below). Promotional folder […]

 Posted by on 4 May 2012 at 4:23 pm